{"id":2508,"date":"2025-04-11T15:52:10","date_gmt":"2025-04-11T12:52:10","guid":{"rendered":"https:\/\/goduadze.com\/tiktok-ads-vs-meta-ads-in-2025-what-works-better-for-small-businesses\/"},"modified":"2025-04-11T15:54:22","modified_gmt":"2025-04-11T12:54:22","slug":"tiktok-ads-vs-meta-ads-in-2025-what-works-better-for-small-businesses","status":"publish","type":"post","link":"https:\/\/goduadze.com\/uk\/tiktok-ads-vs-meta-ads-in-2025-what-works-better-for-small-businesses\/","title":{"rendered":"TikTok Ads vs Meta Ads \u0443 2025: \u0429\u043e \u043f\u0440\u0430\u0446\u044e\u0454 \u043a\u0440\u0430\u0449\u0435 \u0434\u043b\u044f \u043c\u0430\u043b\u043e\u0433\u043e \u0431\u0456\u0437\u043d\u0435\u0441\u0443?"},"content":{"rendered":"\n

\u041c\u0430\u043b\u0438\u0439 \u0431\u0456\u0437\u043d\u0435\u0441 \u0443 2025 \u0440\u043e\u0446\u0456 \u0441\u0442\u043e\u0457\u0442\u044c \u043f\u0435\u0440\u0435\u0434 \u0437\u0432\u0438\u0447\u043d\u0438\u043c, \u0430\u043b\u0435 \u0441\u043a\u043b\u0430\u0434\u043d\u0438\u043c \u043f\u0438\u0442\u0430\u043d\u043d\u044f\u043c: \u043a\u0443\u0434\u0438 \u0432\u043a\u043b\u0430\u0434\u0430\u0442\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u0439 \u0431\u044e\u0434\u0436\u0435\u0442 \u2014 \u0443 TikTok \u0447\u0438 Meta (Facebook \u0442\u0430 Instagram)?<\/strong> <\/p>\n\n\n\n

\u041e\u0431\u0438\u0434\u0432\u0456 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0438 \u043c\u0430\u044e\u0442\u044c \u0441\u0432\u043e\u0457 \u043f\u0435\u0440\u0435\u0432\u0430\u0433\u0438, \u0430\u043b\u0435 \u0432\u0438\u0431\u0456\u0440 \u0441\u0438\u043b\u044c\u043d\u043e \u0437\u0430\u043b\u0435\u0436\u0438\u0442\u044c \u0432\u0456\u0434 \u043d\u0456\u0448\u0456, \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0443, \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0456\u0457 \u0442\u0430 \u0444\u043e\u0440\u043c\u0430\u0442\u0443 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0443.<\/p>\n\n\n\n

\u0423 \u0446\u0456\u0439 \u0441\u0442\u0430\u0442\u0442\u0456 \u044f \u0437\u0440\u043e\u0431\u043b\u044e \u043e\u0431\u2019\u0454\u043a\u0442\u0438\u0432\u043d\u0435 \u043f\u043e\u0440\u0456\u0432\u043d\u044f\u043d\u043d\u044f TikTok Ads \u0442\u0430 Meta Ads<\/strong> \u0437 \u0442\u043e\u0447\u043a\u0438 \u0437\u043e\u0440\u0443 \u043c\u0430\u043b\u043e\u0433\u043e \u0431\u0456\u0437\u043d\u0435\u0441\u0443 \u0442\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0436\u0443 \u0437\u0440\u043e\u0437\u0443\u043c\u0456\u0442\u0438, \u044f\u043a\u0430 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u043c\u043e\u0436\u0435 \u0434\u0430\u0442\u0438 \u043a\u0440\u0430\u0449\u0456 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438 \u0441\u0430\u043c\u0435 \u0443 \u0432\u0430\u0448\u0456\u0439 \u0441\u0438\u0442\u0443\u0430\u0446\u0456\u0457<\/strong>.<\/p>\n\n\n\n

\u041f\u043e\u0440\u0456\u0432\u043d\u044f\u043d\u043d\u044f \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0456: TikTok Ads \u0456 Meta Ads \u0443 2025 \u0440\u043e\u0446\u0456<\/strong><\/h2>\n\n\n\n
\u041f\u0430\u0440\u0430\u043c\u0435\u0442\u0440<\/strong><\/td>TikTok Ads<\/strong><\/td>Meta Ads (Facebook \/ Instagram)<\/strong><\/td><\/tr>
\u0412\u0430\u0440\u0442\u0456\u0441\u0442\u044c \u043a\u043b\u0456\u043a\u0430 (CPC)<\/td>\u041d\u0438\u0437\u044c\u043a\u0430 (\u0432\u0456\u0434 $0.10\u20130.30)<\/td>\u0421\u0435\u0440\u0435\u0434\u043d\u044f\/\u0432\u0438\u0441\u043e\u043a\u0430 ($0.30\u20131.50+)<\/td><\/tr>
\u0412\u0430\u0440\u0442\u0456\u0441\u0442\u044c \u043b\u0456\u0434\u0430 (CPL)<\/td>\u0427\u0430\u0441\u0442\u043e \u043d\u0438\u0436\u0447\u0430 \u043f\u0440\u0438 \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e\u043c\u0443 \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u0456<\/td>\u0412\u0438\u0449\u0430, \u0430\u043b\u0435 \u0441\u0442\u0430\u0431\u0456\u043b\u044c\u043d\u0456\u0448\u0430 \u043f\u0440\u0438 \u043d\u0430\u043b\u0430\u0448\u0442\u043e\u0432\u0430\u043d\u043e\u043c\u0443 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0443<\/td><\/tr>
\u042f\u043a\u0456\u0441\u0442\u044c \u043b\u0456\u0434\u0456\u0432<\/td>\u0417\u0430\u043b\u0435\u0436\u0438\u0442\u044c \u0432\u0456\u0434 \u043f\u0440\u043e\u0433\u0440\u0456\u0432\u0443 \u0447\u0435\u0440\u0435\u0437 \u043a\u043e\u043d\u0442\u0435\u043d\u0442<\/td>\u0412\u0438\u0449\u0430 \u0443 “\u0442\u0435\u043f\u043b\u0438\u0445” \u043d\u0456\u0448\u0430\u0445<\/td><\/tr>
\u0410\u043b\u0433\u043e\u0440\u0438\u0442\u043c<\/td>AI-\u043e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u044f \u043d\u0430 \u0431\u0430\u0437\u0456 \u0432\u0437\u0430\u0454\u043c\u043e\u0434\u0456\u0457<\/td>\u041f\u043e\u0442\u0443\u0436\u043d\u0438\u0439 \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c \u0437 \u0433\u043b\u0438\u0431\u043e\u043a\u0438\u043c \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u043e\u043c<\/td><\/tr>
\u0421\u043a\u043b\u0430\u0434\u043d\u0456\u0441\u0442\u044c \u0437\u0430\u043f\u0443\u0441\u043a\u0443<\/td>\u041f\u043e\u0442\u0440\u0456\u0431\u043d\u043e \u0433\u043e\u0442\u0443\u0432\u0430\u0442\u0438 \u0432\u0456\u0434\u0435\u043e-\u043a\u043e\u043d\u0442\u0435\u043d\u0442<\/td>\u0411\u0456\u043b\u044c\u0448\u0435 \u0448\u0430\u0431\u043b\u043e\u043d\u0456\u0432, \u043c\u043e\u0436\u043d\u0430 \u0437\u0430\u043f\u0443\u0441\u043a\u0430\u0442\u0438 \u0448\u0432\u0438\u0434\u0448\u0435<\/td><\/tr>
\u041d\u0430\u0434\u0456\u0439\u043d\u0456\u0441\u0442\u044c \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0456\u0432<\/td>\u0412\u0438\u0441\u043e\u043a\u0430 \u0432\u0430\u0440\u0456\u0430\u0442\u0438\u0432\u043d\u0456\u0441\u0442\u044c<\/td>\u0411\u0456\u043b\u044c\u0448 \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u043e\u0432\u0430\u043d\u043e, \u043e\u0441\u043e\u0431\u043b\u0438\u0432\u043e \u0443 \u0441\u0442\u0430\u0431\u0456\u043b\u044c\u043d\u0438\u0445 \u043d\u0456\u0448\u0430\u0445<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

\ud83d\udd25 \u0412\u0438\u0441\u043d\u043e\u0432\u043e\u043a:<\/strong> TikTok Ads \u0432\u0438\u0433\u0440\u0430\u0454 \u043f\u043e \u0446\u0456\u043d\u0456, \u0430\u043b\u0435 \u0432\u0438\u043c\u0430\u0433\u0430\u0454 \u044f\u043a\u0456\u0441\u043d\u043e\u0433\u043e \u0432\u0456\u0434\u0435\u043e\u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0443. Meta Ads \u0434\u043e\u0440\u043e\u0436\u0447\u0438\u0439, \u0430\u043b\u0435 \u0447\u0430\u0441\u0442\u043e \u0441\u0442\u0430\u0431\u0456\u043b\u044c\u043d\u0456\u0448\u0438\u0439, \u043e\u0441\u043e\u0431\u043b\u0438\u0432\u043e \u043f\u0440\u0438 \u043d\u0430\u044f\u0432\u043d\u043e\u0441\u0442\u0456 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0443.<\/p>\n\n\n\n

\u0429\u043e \u0434\u0435\u0448\u0435\u0432\u0448\u0435, \u0430 \u0449\u043e \u043a\u0440\u0430\u0449\u0435 \u043a\u043e\u043d\u0432\u0435\u0440\u0442\u0443\u0454<\/strong><\/h2>\n\n\n\n

\u2705 TikTok \u0434\u0435\u0448\u0435\u0432\u0448\u0438\u0439 \u0437\u0430 \u043f\u043e\u043a\u0430\u0437\u0430\u043c\u0438 \u0442\u0430 \u043a\u043b\u0456\u043a\u0430\u043c\u0438.<\/strong><\/h3>\n\n\n\n

\u0410\u043b\u0435 \u0434\u0435\u0448\u0435\u0432\u0438\u0439 \u0442\u0440\u0430\u0444\u0456\u043a \u2014 \u043d\u0435 \u0437\u0430\u0432\u0436\u0434\u0438 \u044f\u043a\u0456\u0441\u043d\u0438\u0439. \u0423 TikTok \u043b\u0456\u0434 \u043c\u043e\u0436\u0435 \u043a\u043e\u0448\u0442\u0443\u0432\u0430\u0442\u0438 $1\u20132, \u0430\u043b\u0435 \u0432\u0456\u043d \u201c\u0445\u043e\u043b\u043e\u0434\u043d\u0438\u0439\u201d \u0456 \u043f\u043e\u0442\u0440\u0435\u0431\u0443\u0454 \u0434\u043e\u0433\u0440\u0456\u0432\u0443 (\u0431\u043e\u0442, \u0447\u0430\u0442, \u0441\u0435\u0440\u0456\u044f \u0432\u0456\u0434\u0435\u043e, \u0456\u043d\u0444\u043e\u043f\u0440\u0438\u0432\u0456\u0434).<\/p>\n\n\n\n

\u2705 Meta \u0434\u0430\u0454 \u0434\u043e\u0440\u043e\u0436\u0447\u0438\u0439, \u0430\u043b\u0435 \u201c\u0442\u0435\u043f\u043b\u0456\u0448\u0438\u0439\u201d \u0442\u0440\u0430\u0444\u0456\u043a.<\/strong><\/h3>\n\n\n\n

\u0427\u0435\u0440\u0435\u0437 \u0433\u043d\u0443\u0447\u043a\u0438\u0439 \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433, \u0433\u043b\u0438\u0431\u043e\u043a\u0438\u0439 \u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433 \u0442\u0430 \u0430\u0432\u0442\u043e\u0432\u043e\u0440\u043e\u043d\u043a\u0438 Facebook \u0447\u0430\u0441\u0442\u043e \u043f\u0440\u0438\u0432\u043e\u0434\u0438\u0442\u044c \u0431\u0456\u043b\u044c\u0448 \u043f\u0456\u0434\u0433\u043e\u0442\u043e\u0432\u043b\u0435\u043d\u043e\u0433\u043e \u043a\u043b\u0456\u0454\u043d\u0442\u0430.<\/p>\n\n\n\n

\ud83d\udd25 \u0420\u0435\u0430\u043b\u044c\u043d\u0438\u0439 \u0441\u0446\u0435\u043d\u0430\u0440\u0456\u0439:<\/strong><\/p>\n\n\n\n

    \n
  • TikTok \u0456\u0434\u0435\u0430\u043b\u044c\u043d\u043e \u043f\u0456\u0434\u0445\u043e\u0434\u0438\u0442\u044c \u0434\u043b\u044f \u043c\u0430\u0441\u043e\u0432\u043e\u0433\u043e \u0437\u0430\u043b\u0443\u0447\u0435\u043d\u043d\u044f \u0443\u0432\u0430\u0433\u0438<\/strong>
    <\/strong><\/li>\n\n\n\n
  • Meta \u2014 \u0434\u043b\u044f \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0443, \u0434\u043e\u043e\u043f\u0440\u0430\u0446\u044e\u0432\u0430\u043d\u043d\u044f \u0439 \u0437\u0430\u0432\u0435\u0440\u0448\u0435\u043d\u043d\u044f \u0443\u0433\u043e\u0434\u0438<\/strong>
    <\/strong><\/li>\n<\/ul>\n\n\n\n

    \u042f\u043a\u0456 \u0444\u043e\u0440\u043c\u0430\u0442\u0438 \u043d\u0430\u0439\u043a\u0440\u0430\u0449\u0435 \u043f\u0440\u0430\u0446\u044e\u044e\u0442\u044c \u043d\u0430 \u043a\u043e\u0436\u043d\u0456\u0439 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0456<\/strong><\/h2>\n\n\n\n

    TikTok:<\/strong><\/h3>\n\n\n\n

    \ud83d\udd39 \u041a\u043e\u0440\u043e\u0442\u043a\u0456 \u0432\u0456\u0434\u0435\u043e \u0434\u043e 30 \u0441\u0435\u043a\u0443\u043d\u0434
    \ud83d\udd39 \u0424\u043e\u0440\u043c\u0430\u0442 \u00ab\u043b\u0430\u0439\u0444\u0445\u0430\u043a\u00bb, \u00ab\u0456\u0441\u0442\u043e\u0440\u0456\u044f\u00bb, \u00ab\u0434\u043e\/\u043f\u0456\u0441\u043b\u044f\u00bb
    \ud83d\udd39 \u041e\u0440\u0433\u0430\u043d\u0456\u0447\u043d\u0430 \u043f\u043e\u0434\u0430\u0447\u0430 (\u0431\u0435\u0437 \u044f\u0432\u043d\u043e\u0457 \u0440\u0435\u043a\u043b\u0430\u043c\u0438)
    \ud83d\udd39 Spark Ads \u2014 \u043d\u0430\u0442\u0438\u0432\u043d\u0435 \u043f\u0440\u043e\u0441\u0443\u0432\u0430\u043d\u043d\u044f \u0456\u0441\u043d\u0443\u044e\u0447\u043e\u0433\u043e \u0432\u0456\u0434\u0435\u043e<\/p>\n\n\n\n

    Meta (Facebook\/Instagram):<\/strong><\/h3>\n\n\n\n

    \ud83d\udd39 \u041a\u0430\u0440\u0443\u0441\u0435\u043b\u0456, \u0441\u0442\u0430\u0442\u0438\u0447\u043d\u0456 \u0431\u0430\u043d\u0435\u0440\u0438
    \ud83d\udd39 Reels (\u043a\u043e\u0440\u043e\u0442\u043a\u0456 \u0432\u0456\u0434\u0435\u043e) \u2014 \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u043e \u0443 2025
    \ud83d\udd39 \u0412\u0456\u0434\u0435\u043e\u043e\u0433\u043b\u044f\u0434\u0438, \u043a\u0435\u0439\u0441\u0438, \u0432\u0456\u0434\u0433\u0443\u043a\u0438
    \ud83d\udd39 Lead Forms, Click-to-Messenger<\/p>\n\n\n\n

    \ud83d\udd25 \u041f\u043e\u0440\u0430\u0434\u0430:<\/strong> \u042f\u043a\u0449\u043e \u0443 \u0432\u0430\u0441 \u0454 \u0432\u0456\u0434\u0435\u043e, \u0430\u0434\u0430\u043f\u0442\u0443\u0439\u0442\u0435 \u0439\u043e\u0433\u043e \u0456 \u0434\u043b\u044f TikTok, \u0456 \u0434\u043b\u044f Reels \u2014 \u0446\u0435 \u0434\u043e\u0437\u0432\u043e\u043b\u0438\u0442\u044c \u043f\u0440\u043e\u0442\u0435\u0441\u0442\u0443\u0432\u0430\u0442\u0438 \u043e\u0431\u0438\u0434\u0432\u0456 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0438 \u0431\u0435\u0437 \u0434\u043e\u0434\u0430\u0442\u043a\u043e\u0432\u0438\u0445 \u0432\u0438\u0442\u0440\u0430\u0442 \u043d\u0430 \u043f\u0440\u043e\u0434\u0430\u043a\u0448\u043d.<\/p>\n\n\n\n

    \u0414\u043b\u044f \u044f\u043a\u0438\u0445 \u043d\u0456\u0448 \u043a\u0440\u0430\u0449\u0435 Meta, \u0430 \u0434\u043b\u044f \u044f\u043a\u0438\u0445 \u2014 TikTok<\/strong><\/h2>\n\n\n\n
    \u041d\u0456\u0448\u0430<\/strong><\/td>\u041f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430, \u0449\u043e \u043f\u0456\u0434\u0445\u043e\u0434\u0438\u0442\u044c \u043a\u0440\u0430\u0449\u0435<\/strong><\/td><\/tr>
    \u041a\u043e\u0441\u043c\u0435\u0442\u0438\u043a\u0430, \u0434\u043e\u0433\u043b\u044f\u0434, hair beauty<\/td>TikTok (\u0435\u043c\u043e\u0446\u0456\u0439\u043d\u0430 \u0432\u0456\u0437\u0443\u0430\u043b\u044c\u043d\u0430 \u043f\u043e\u0434\u0430\u0447\u0430)<\/td><\/tr>
    \u041e\u0441\u0432\u0456\u0442\u0430, \u043e\u043d\u043b\u0430\u0439\u043d-\u043a\u0443\u0440\u0441\u0438<\/td>Meta (\u0432\u0438\u0449\u0438\u0439 \u0441\u0435\u0440\u0435\u0434\u043d\u0456\u0439 \u0432\u0456\u043a, \u0431\u0456\u043b\u044c\u0448\u0435 \u0434\u043e\u0432\u0456\u0440\u0438)<\/td><\/tr>
    \u041e\u0434\u044f\u0433, \u0430\u043a\u0441\u0435\u0441\u0443\u0430\u0440\u0438<\/td>TikTok (\u0442\u0440\u0435\u043d\u0434\u0438, \u0432\u0456\u0437\u0443\u0430\u043b\u044c\u043d\u0456 \u0435\u0444\u0435\u043a\u0442\u0438)<\/td><\/tr>
    \u0411\u0443\u0434\u0456\u0432\u043d\u0438\u0446\u0442\u0432\u043e, \u0440\u0435\u043c\u043e\u043d\u0442<\/td>Meta (\u0446\u0456\u043b\u044c\u043e\u0432\u0430, \u043b\u043e\u043a\u0430\u043b\u044c\u043d\u0430 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0456\u044f)<\/td><\/tr>
    \u0414\u043e\u0441\u0442\u0430\u0432\u043a\u0430 \u0457\u0436\u0456, FMCG<\/td>\u041e\u0431\u0438\u0434\u0432\u0456 (\u0430\u043b\u0435 TikTok \u043a\u0440\u0430\u0449\u0435 \u0434\u043b\u044f \u0430\u043a\u0446\u0456\u0439)<\/td><\/tr>
    \u041a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u0446\u0456\u0457, \u044e\u0440. \u043f\u043e\u0441\u043b\u0443\u0433\u0438<\/td>Meta (\u0434\u043e\u0432\u0456\u0440\u0430, \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433, lead forms)<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

    \u0412\u0438\u0441\u043d\u043e\u0432\u043e\u043a<\/strong><\/h2>\n\n\n\n

    TikTok Ads \u0456 Meta Ads \u0443 2025 \u2014 \u043e\u0431\u0438\u0434\u0432\u0456 \u043f\u0440\u0430\u0446\u044e\u044e\u0442\u044c<\/strong>, \u0430\u043b\u0435 \u0434\u043b\u044f \u0440\u0456\u0437\u043d\u0438\u0445 \u0437\u0430\u0434\u0430\u0447:<\/p>\n\n\n\n

    \u2705 TikTok:<\/strong>
    <\/strong>\ud83d\udd39 \u041a\u0440\u0430\u0449\u0435 \u0434\u043b\u044f \u0437\u0430\u043b\u0443\u0447\u0435\u043d\u043d\u044f \u043d\u043e\u0432\u043e\u0457 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0456\u0457
    \ud83d\udd39 \u0414\u0435\u0448\u0435\u0432\u0456 \u043f\u043e\u043a\u0430\u0437\u0438 \u0442\u0430 \u043a\u043b\u0456\u043a\u0438
    \ud83d\udd39 \u0412\u0438\u043c\u0430\u0433\u0430\u0454 \u043a\u0440\u0443\u0442\u0438\u0445 \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u0456\u0432 \u0456 \u0440\u0435\u0442\u0435\u043b\u044c\u043d\u043e \u043f\u0440\u043e\u0434\u0443\u043c\u0430\u043d\u043e\u0457 \u0432\u043e\u0440\u043e\u043d\u043a\u0438<\/p>\n\n\n\n

    \u2705 Meta (Facebook\/Instagram):<\/strong>
    <\/strong>\ud83d\udd39 \u0421\u0438\u043b\u044c\u043d\u0456\u0448\u0430 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430 \u0434\u043b\u044f \u0440\u0435\u0442\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433\u0443 \u0442\u0430 \u201c\u0434\u043e\u0440\u043e\u0433\u0438\u0445\u201d \u043d\u0456\u0448
    \ud83d\udd39 \u041f\u0440\u043e\u0441\u0442\u043e\u0442\u0430 \u0437\u0430\u043f\u0443\u0441\u043a\u0443 \u0442\u0430 \u0441\u0442\u0430\u0431\u0456\u043b\u044c\u043d\u0456\u0441\u0442\u044c \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0443
    \ud83d\udd39 \u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0430 \u0434\u043b\u044f \u0437\u0431\u0438\u0440\u0430\u043d\u043d\u044f \u0437\u0430\u044f\u0432\u043e\u043a, \u0432\u0435\u0434\u0435\u043d\u043d\u044f \u0432 \u0434\u0456\u0430\u043b\u043e\u0433, \u0432\u0435\u0431\u0456\u043d\u0430\u0440\u0438, \u043b\u0456\u0434-\u0444\u043e\u0440\u043c\u0430\u0442\u0438<\/p>\n\n\n\n

    \ud83d\ude80 \u041f\u043e\u0440\u0430\u0434\u0430:<\/strong> \u041c\u0430\u043b\u043e\u043c\u0443 \u0431\u0456\u0437\u043d\u0435\u0441\u0443 \u043d\u0435 \u0432\u0430\u0440\u0442\u043e \u043e\u0431\u0438\u0440\u0430\u0442\u0438 \u043b\u0438\u0448\u0435 \u043e\u0434\u043d\u0443 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0443. \u041d\u0430\u0439\u043a\u0440\u0430\u0449\u0438\u0439 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442 \u0434\u0430\u0454 \u043f\u043e\u0454\u0434\u043d\u0430\u043d\u043d\u044f TikTok \u0434\u043b\u044f \u043e\u0445\u043e\u043f\u043b\u0435\u043d\u043d\u044f + Meta \u0434\u043b\u044f \u0434\u043e\u0433\u0440\u0456\u0432\u0443 \u0456 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u0457<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"

    \u041c\u0430\u043b\u0438\u0439 \u0431\u0456\u0437\u043d\u0435\u0441 \u0443 2025 \u0440\u043e\u0446\u0456 \u0441\u0442\u043e\u0457\u0442\u044c \u043f\u0435\u0440\u0435\u0434 \u0437\u0432\u0438\u0447\u043d\u0438\u043c, \u0430\u043b\u0435 \u0441\u043a\u043b\u0430\u0434\u043d\u0438\u043c \u043f\u0438\u0442\u0430\u043d\u043d\u044f\u043c: \u043a\u0443\u0434\u0438 \u0432\u043a\u043b\u0430\u0434\u0430\u0442\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0438\u0439 \u0431\u044e\u0434\u0436\u0435\u0442 \u2014 \u0443 TikTok \u0447\u0438 Meta (Facebook \u0442\u0430 […]<\/p>\n","protected":false},"author":1,"featured_media":2506,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_title":"TikTok \u0447\u0438 Meta Ads \u0443 2025: \u0429\u043e \u043a\u0440\u0430\u0449\u0435 \u043f\u0440\u0430\u0446\u044e\u0454 %%sep%% %%sitename%%","_yoast_wpseo_metadesc":"\u041f\u043e\u0440\u0456\u0432\u043d\u044f\u043d\u043d\u044f TikTok Ads \u0442\u0430 Meta Ads \u0434\u043b\u044f \u043c\u0430\u043b\u043e\u0433\u043e \u0431\u0456\u0437\u043d\u0435\u0441\u0443 \u0443 2025: \u0446\u0456\u043d\u0430, \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u044f, \u0444\u043e\u0440\u043c\u0430\u0442\u0438, \u043f\u0456\u0434\u0445\u043e\u0434\u044f\u0449\u0456 \u043d\u0456\u0448\u0456. \u0429\u043e \u0432\u0438\u0431\u0440\u0430\u0442\u0438 \u2014 \u0447\u0438\u0442\u0430\u0439\u0442\u0435 \u0432 \u0441\u0442\u0430\u0442\u0442\u0456.","footnotes":""},"categories":[31],"tags":[],"class_list":["post-2508","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-buying-uk"],"yoast_head":"\nTikTok \u0447\u0438 Meta Ads \u0443 2025: \u0429\u043e \u043a\u0440\u0430\u0449\u0435 \u043f\u0440\u0430\u0446\u044e\u0454 | Lasha Goduadze<\/title>\n<meta name=\"description\" content=\"\u041f\u043e\u0440\u0456\u0432\u043d\u044f\u043d\u043d\u044f TikTok Ads \u0442\u0430 Meta Ads \u0434\u043b\u044f \u043c\u0430\u043b\u043e\u0433\u043e \u0431\u0456\u0437\u043d\u0435\u0441\u0443 \u0443 2025: \u0446\u0456\u043d\u0430, \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u044f, \u0444\u043e\u0440\u043c\u0430\u0442\u0438, \u043f\u0456\u0434\u0445\u043e\u0434\u044f\u0449\u0456 \u043d\u0456\u0448\u0456. \u0429\u043e \u0432\u0438\u0431\u0440\u0430\u0442\u0438 \u2014 \u0447\u0438\u0442\u0430\u0439\u0442\u0435 \u0432 \u0441\u0442\u0430\u0442\u0442\u0456.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/goduadze.com\/uk\/tiktok-ads-vs-meta-ads-in-2025-what-works-better-for-small-businesses\/\" \/>\n<meta property=\"og:locale\" content=\"uk_UA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TikTok \u0447\u0438 Meta Ads \u0443 2025: \u0429\u043e \u043a\u0440\u0430\u0449\u0435 \u043f\u0440\u0430\u0446\u044e\u0454 | Lasha Goduadze\" \/>\n<meta property=\"og:description\" content=\"\u041f\u043e\u0440\u0456\u0432\u043d\u044f\u043d\u043d\u044f TikTok Ads \u0442\u0430 Meta Ads \u0434\u043b\u044f \u043c\u0430\u043b\u043e\u0433\u043e \u0431\u0456\u0437\u043d\u0435\u0441\u0443 \u0443 2025: \u0446\u0456\u043d\u0430, \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0456\u044f, \u0444\u043e\u0440\u043c\u0430\u0442\u0438, \u043f\u0456\u0434\u0445\u043e\u0434\u044f\u0449\u0456 \u043d\u0456\u0448\u0456. \u0429\u043e \u0432\u0438\u0431\u0440\u0430\u0442\u0438 \u2014 \u0447\u0438\u0442\u0430\u0439\u0442\u0435 \u0432 \u0441\u0442\u0430\u0442\u0442\u0456.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/goduadze.com\/uk\/tiktok-ads-vs-meta-ads-in-2025-what-works-better-for-small-businesses\/\" \/>\n<meta property=\"og:site_name\" content=\"Lasha Goduadze\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-11T12:52:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-11T12:54:22+00:00\" 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